Honest comparison

AI receptionist vs answering service: what actually books plumbing jobs?

Traditional answering services take messages. You call back hours later. The customer has already booked someone else. Here is how AI changes that.

FeatureSupportive AI
from £69/month
Human answering
£200-400/month
Voicemail
Free
Answers the call✅ Instantly, 24/7✅ During staffed hours❌ Records a message
Books into your calendar✅ Live availability check❌ Takes a message
Handles pricing questions✅ Knows your rates❌ "Someone will call back"
Sends confirmation texts✅ To you and the customer❌ Email summary only
Emergency detection✅ Instant SMS escalation⚠️ Depends on training
Multiple calls at once✅ Unlimited parallel❌ One at a time✅ But nobody answers
Per-minute chargesNone - flat rate£1-2 per minuteNone
Nights and weekends✅ No extra cost💰 Premium rates
Setup time1 day1-2 weeksAlready on

The real cost of each option

Supportive AI

£69/month

Unlimited calls. No per-minute charges. No setup fee. = £828/year

Human answering

£250/month avg

~100 minutes. +£1.50/min overage. After-hours + holiday surcharge. = £3,000-5,000/year

Receptionist hire

£2,000/month avg

£22-28k salary +NI +holidays. Mon-Fri 9-5 only. = £28,000+/year

The difference between a message and a booking

Answering service

10:14am - Customer calls about a leaky tap

10:17am - Receptionist takes a message

12:30pm - Plumber sees email on lunch break

12:45pm - Plumber calls customer back

12:45pm - Customer already booked someone else

Supportive AI

10:14am - Customer calls about a leaky tap

10:15am - AI checks calendar, offers Thursday 1pm

10:16am - Customer confirms

10:16am - Job booked. Texts sent to both sides.

10:16am - Job locked in. Customer sorted.

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From £69/month · No per-minute charges